Sportskeeda set to capture 45Mn online cricket users in India!
by Shrutee K/DNS
Mumbai: Sportskeeda, India's largest all-sports
website owned and maintained by Absolute Sports Pvt. Ltd. is all set to capture
45Mn online cricket users in India, during the T20 cricket carnival starting
29th March 2020.
Commenting on this, Porush Jain, CEO and
Founder, Sportskeeda said: We have been able to see a massive jump in terms of
time spent on the website and App. This shall only increase from here! He also
said that there is a sizable percentage of users who trust Sportskeeda as a
reference platform.
He mentioned that they had run a small
survey amongst their 10,000 cricket user base and based on their feedback, the
following features have been added to their current offering:
Fantasy Team Predictions: With the surge
of Fantasy Apps and its users, Sportskeeda has started providing Fantasy team
predictions before the start of every match.
Hindi Commentary: Catering to the request
of thousands of its cricket users, Sportskeeda has started providing live
cricket commentary in Hindi.
Faster Scores: Score updates have
significantly improved with best in class technology deployment
They have integrated with leading OEMs
and Media platforms which makes it easier for the users to keep themselves
updated with the latest match scores and has helped them onboard users on a
large scale.
On the sales front, they are aiming to
close 30 Cr in Ad revenue. With Ad innovations and several other user-level
changes, they provide value to their clients by providing them with premium Ad
inventory. They are guaranteeing a daily roadblock with 10Mn impressions.
It
was recently funded by Nazara Technologies. It has been learned that Nitish Mittersain and Manish Agarwal are actively
involved in Sportskeeda and helping them grow through their experience and
Nazara Network.
About Sportskeeda: Founded in 2009, Sportskeeda is amongst the top sports
news site in India. Serving 100Mn+ annual and 25Mn+ monthly users, it covers
30+ sports across India and abroad with the major focus being on Cricket, WWE
(USA), and Football (S.Africa, Nigeria).
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